Evidence shows that up to 300 lives would almost certainly have been saved in 2007 if all car occupants had been wearing a seatbelt. That's roughly one life a day.
Always wear a seatbelt. In a crash you’re twice as likely to die if you don’t.
Not wearing a seatbelt can be a fatal decision even on short, familiar journeys and at low speeds.
Wear your seatbelt correctly so it can offer you the best possible protection in a crash.
What happens if you don't belt-up? Experience the effects on screen so you never have to experience them on the road.
You will need Adobe Flash player to view the crash simulator.
Download the Flash Player from Adobe.com
If you have installed Flash Player and are unable to see the game try clicking the refresh key 'F5'.
How to use the Crash Simulator
WATCH: Find out how Richard sustains fatal injuries when he crashes without wearing a seatbelt. The car is travelling within the speed limit.
LISTEN: Listen to the THINK! radio advert
DOWNLOAD:THINK! advice on how to wear your seatbelt safely through pregnancy
Subject to third party copyright.
Visit Road safety professionals resourcesOpens new window for guidance on permissions and usage